How to deal with negative comments online

Your company receives a negative review or comment on social media, it’s an ugly feeling, we know. But don’t let your emotions take the wheel on this, there’s a simple formula for diffusing and dealing with negativity online. Here’s six simple steps to dealing with negative comments: Read carefully: read the post carefully and ask yourself…

Avoid These Rookie Social Media Mistakes

Gone are the days of convincing business owners that social media marketing is a good option for them—it’s a given. Your business should have a presence online, but being on social media won’t do your business any good if you’re not doing it right. Here’s some common rookie mistakes to avoid with your company’s social media…

10 Tips When Starting a Blog

So you want to start a blog, but you don’t know where to start. It’s true that everyone and their dog has a blog, but how do you push your blog out of the clusterfuck of other fashion/fitness/lifestyle blogs? I’m no expert by any means; I’ve been running FranklyRay.com for over two years now, but…

Stronger than Hate – Social Media and Cyberbullying

Does anyone else remember that time when Facebook (at least I think it was Facebook) allowed you to send anonymous messages to people? My memory is vague but I remember there was a either a pink female symbol or blue male symbol next to the message and no rules or restrictions.   That is what…

Social Media Safety and Responsibility for Professionals

Social media has thrust our lives and businesses into somewhat uncharted territory, in the sense that there’s not really a line between personal and professional anymore, since everything you do online so accessible. Further to that notion, practicing safety and responsibility online will save you from both personal and PR disasters (and potentially legal trouble…

BLOG RULES!

May I explain this double entendre: blog rules (guidelines, do’s and don’ts, conditions) vs. blog rules (rocks, awesome, mind blowing). Running a blog is a terrifying undertaking. You have the opportunity to engage and influence the world with your ideas, ambitions and thoughts, but at the same time, this influence can be detrimental to your…

Hashing Out the Hashtag

While Running your own business is empowering, it can also be a huge stress! To succeed in the modern market you need to use every resource you have – including your social media. Social media has become the number one way of marketing your business:  it’s fast, easy, and best part it’s free! So today is all about…

The Art & Etiquette Behind Reposting

I think a lot of us boss babes can agree that social media platforms are a massive contribution to our success. We strive to stay relevant, connect with our followers and maintain a cohesive instagram feed. We make every effort to execute the perfect flat lay, find the best light in our homes and hoard…

BE AUTHENTIC, OR INSTAGRAM JUST MIGHT SHUT YOU DOWN

This post was originally published on www.botcommunications.com on February 16, 2016. Reposted with permission.   Photo: Natalie Westerbeek One of the number one questions people ask me in my workshop is: “how do I get more instagram followers?” I get it, we all have moments where we imagine what it must be like for a Kardashian…