Judy is the girl boss behind JYZ Design. After following her photoshop passion, Judy is making waves in the design industry – and we say design because this lady can do it all: logos, branding, websites, business cards, print materials, copy writing, social media.. you get the jist. Take a look!
What do you make / sell? Tell us about yo’ self.
We live and breathe marketable designs. JYZ Design operates as your contract art director. We are a small full service creative agency, providing hands-on work specialized for your business’ target audience. We integrate brand strategy into our projects through visual and written communications to maximize business potential. I have both helped build startups from initiation (copywriting, logo, branding) and also simply created material for established brands by modernizing their visuals.
As Art Director, I work closely with a creative director/copywriter to create marketable projects that exemplify the professionalism of the companies we create for. The range of services I provide include logos, branding, websites , print materials (business cards, business brochures, posters, advertisements, menus, display boards, packaging), copywriting and social media.
How long have you had your business?
How did you get started?
Design is something I’ve loved and knew I wanted to do ever since I first downloaded Photoshop. It began as some freelancing work for friends of friends here and there during school but slowly progressed into something profitable and more importantly, something I really loved doing. As I graduated from the U of C and experienced a corporate job — I realized this could not possibly be the only path available and a cubicle was definitely not the life I wanted. So I quit my job, rented an office and dived into my business full time, receiving agency training and steadily growing my client base. I’ve received a lot of affirmation from winning the Fair Trade Calgary citywide logo design contest earlier this year based on votes from the community.
Who or what inspires your work?
I think what inspires me is my genuine love of art. Some of my favourite contemporary artists include Hueman, Soeymilk and classical artists definitely Monet, Picasso. I constantly stare at beautiful artwork, paintings and graphic designs to try to find aspects of the colours, the shapes… the way the photos intersect with the typography — what parts of it work and what don’t. I store these visualizations into my head and try to embody them in my work.
What do you dream for your business in the future?
JYZ fills the gap between individual freelancers and large agencies in a way I think small businesses need. My dream isn’t to become rich or work with multinational companies, it’s to continue to provide high quality work for other budding entrepreneurs in ways I can be proud of. This includes being able to choose the companies I work with, including those with great causes and non-profits. I currently work with Fair Trade Calgary on their marketing and create all their graphics and would love opportunities to expand my work with great causes.
What’s your favourite social media platform and why?
Probably Instagram, as it’s so visual, a constant stream of inspiration.
How do you pick yourself up when things go wrong?
I wish I had a profound answer for this, but I love and care so much for my business that it often leaves me an emotional wreck when something goes wrong. Honestly I think talking to your loved ones is the only way to pick yourself up, a good team and support system.
What’s one thing no one knows about you? Give us an interesting fact!
I’m a hippie at heart! Part of me wants to live in a van, preaching peace and love while painting on beaches!
If you could have any super power what would it be?
Teleport anywhere in the world — experience different cultures, gather inspiration and take moments to relax.
What are your social media handles? Please include links.
Where can we find your stuff?